Welcome to the world of brand storytelling!
This e-book teaches you how to create engaging and authentic hotel content using tried-and-tested storytelling techniques. From identifying your property's key values to tapping into its history, location and staffing; Storytelling for Hotels will teach your the art of great brand storytelling in the hospitality industry.
Whether you run a small family-owned boutique hotel or manage a large chain hotel, if you dream about opening a vacation rental property or if you're simply curious about the art of (hotel) storytelling - this is the only guide you need.
More than just a guide, Storytelling for Hotels will teach you how to find your hotel's unique brand voice and how to leverage the potential of your property through content marketing. Quality content isn't just a numbers game - it's about understanding what sets your hotel apart from others on the market and catering to the desires of your guests.
The e-book is written by hotel expert, content creator and storyteller, Regitse Rosenvinge, who has more than a decade of experience working with travel- and hotel businesses. Regitse is the founder of Room22 - an agency specialising in content creation for independent hotels and hospitality businesses.
- Size29.1 MB
- Length41 pages